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睿狮广告上海:陈可辛讲了个「三分钟」的故事 感动了所有人

2018/2/7 15:28:370162



陈可辛作品用 iPhone X 拍摄

2 月 1 日晚间,苹果公司联合知名导演陈可辛联手打造短片「三分钟」正式在优酷首播。

短片时长为 7 分钟,根据真实故事改编,围绕着乘坐快车的列车乘务员展开,该快车从南宁开往哈尔滨,全程六天。当火车在凯里站停留仅三分钟后,她就能看见她的儿子了。这部电影的核心是这样一条信息:每一个家庭时刻都应该被珍惜,不管多么短暂,而且事实证明,iPhone X 擅长捕捉到这一点。

如同往年一样,苹果公司正如火如荼地欢庆新年——身为苹果中国的合作伙伴,睿狮中国集团很高兴能协助他们,在春节这个特别的日子里,把这份家庭团聚的节日喜悦分享、传递给更多的人。

Apple has released a short film entitled Three Minutes which is a unique Chinese New Year story shot on iPhone X by director Peter Chan. The film is apparently based on a true story.

The video spans a mere seven minutes, credits included, and centers around a train attendant who rides aboard the express that makes the six-day journey from Nanning to Harbin. She’s able to see her son when the train stops at the Kaili station for a mere three minutes before the train takes off again. At the film’s core is the message that every family moment should be treasured, no matter how brief, and the iPhone X proves adept at capturing this one.

As is par for the course for this time of year, Apple is in full swing celebrating the Chinese New Year — As Apple’s business partner in China, MullenLowe Group China is so pleased to help spread the joy of family reunion to share with more people within our own circles in this special festive period during Chinese New Year!
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